MARRAKECH: ALARMING DROPS FOR TOURISM
Tourists were less numerous in 2011 and the trend continues in 2012 as the main European source markets are in trouble
We know. Tourism goes wrong in Marrakech. Professionals expect a very difficult year in 2012 due to the economic crisis in the main European source markets. Crisis for which they have paid the price in 2011 already. With bookings down in 2012, there is very little visibility on the sector. Last year, the sector has accumulated a drop of 9% compared to 2010. This decline has resulted in a decline at the same nights spent in tourist accommodation establishments classified in Marrakech. The downward trend had already been identified by professionals. It has been confirmed by the official statistics of the tourism observatory in 2011. Since 2007, the timeliness of these statistics extension. Previously, it took 25 days to publish figures reported by the accommodations. Today, it requires recutting visibly longer.
This is the first time that the real figures are much worse than expected. According to statistics, last December, the month that usually gets a health tourism has experienced a serious decline of 12%. This decrease is mainly due to the negative results recorded by non-residents (15%). Sending countries have experienced drastic declines and like the Italian market, where the falls were 48% or the Spanish market with 20% down. Europeans, however fond Product Marrakech in December, are less likely to opt for the ocher city in times of celebration. However, tourists from Arab countries though. This market grew 36% last December.
In cumulative arrivals and overnight stays, the French market more concerned. He had a 21% drop in arrivals and 14% in terms of nights. This market is, remember, half the volume of non-resident tourism in Marrakesh. The UK market has decreased by 1% with a decline of 12% in December and, at the same time the flight frequencies are growing from London. For its part, the residential tourism is doing well. It grew 14% in 2011 generating more than 145,000 overnight stays.
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